How to check for click fraud in your AdWords campaigns

A well-targeted PPC campaign on AdWords can certainly boost your web traffic but click fraud can waste a lot of money if not identified. There are some owners who have lost 20% of their PPC budget on fraudulent activities and they weren’t even aware of it. All websites these days are using PPC programs to increase conversions but your competitors can be sabotaging your results. Click fraud can drain your marketing budget. You remain in the delusion that your scheme is becoming successful but it’s not.

Before moving on to how to reduce the click fraud, let’s understand what it means. This a scam technique most competitors use when they see the ads of another company is appearing above theirs. They use bots to commit click fraud. They spend all your budget of the day before you even reach your potential clients. Some people also use click fraud to … Read the rest

Understanding BitCoin, Advantages and Disadvantages Digital Currencies are More Popular

BitCoin is cash on your computer. BitCoin is the latest digital peer-to-peer (p2p) currency that can be used to replace cash in online buying and selling transactions. Unlike other online currencies associated with banks and using payment systems such as PayPal, BitCoin is directly distributed among users without the necessary intermediaries. The similar is DavorCoin.

What are the advantages of using BitCoin?

There are many advantages of using BitCoin in lieu of online money transactions. BitCoin is a global exchange rate, meaning BitCoin is not owned by any country, making it easy to use anywhere in the world. This makes international transactions easier as there is no discussion of payments to be used in accordance with country rates and of course prices are not affected by the exchange rate of the country’s currency.

Another advantage of using BitCoin is that the rate is not controlled by a national bank … Read the rest