Does it take fancy programs and special knowledge to be a good web designer? This depends on the extent to which you want to learn about web design. To avoid the most labor intensive and specialized areas of design, you’ll need to use special software and probably use a third party for some of the work. However, this should not be necessary as long as you are able to educate yourself and work hard to improve your skills.
Don’t use splash pages for your site unless required by law, and especially don’t use a Flash intro. Most people just want to get to your content as quickly as possible, and don’t care to look at useless splash pages. If you have some amusing content that you absolutely want visitors to see, integrate it into the homepage instead.
Make sure that you use the right anchor text. The anchor text of a link should clearly describe what the visitor should expect to see when he clicks on the link. For instance, if a link leads to your widget ordering page, the anchor text might read “Order widgets.” Specifically avoid using “click here” as anchor text.
Publish a newsletter, to increase your likelihood of having repeat visitors. By giving your visitors an opportunity to keep current on your site offerings, you increase their loyalty. You can incorporate a form in the sidebar of the site and track users that sign up. Make sure the newsletter only goes to those who actually asked for it, or you’re going to get some serious blowback.
To help your website visitors easily navigate through your site, design it so that it becomes easy to find “stuff.” When you have a simple site that makes it easy to locate information, you keep your visitors there much longer. If you make it difficult for them, then they will get frustrated and leave.
On your website you want to incorporate an area where your visitors can provide feedback. This will clue you in to ways that your website falls short of their expectations or doesn’t work properly, enabling you to make the necessary changes. Letting your visitors get involved helps to ensure they will come to your site again.
The best web sites communicate a lot of information in a small amount of words. If you are long-winded, people will easily get bored and find another site that is more concise. Make sure any content is relevant and easy to understand – newspapers use an eighth grade reading level, which is the most common literacy level.
Make sure to test early and to test quite often. It’s very important that you carry out your site’s user interaction and usability tests as early as you can in the design phase of your website. Make sure to keep improving and testing it as your website continues to grow.
Avoid frames at all costs. Just don’t use them. While they can make it simple for your menu or header to appear all throughout your site, the address bar won’t change on each page. This can make it impossible for your visitors to link to any specific page on your site.
Selecting a good domain name is a very important aspect of website design. When you type an address in the web browser, do you use the famous www sub domain? Most people like to just type the address without using this, meaning you must design your site to be able to accept both.
Learning how to properly design a website is not like learning on how to do open heart surgery. You don’t need to attend school, and someone’s life isn’t being held in the palm of your hands. By following the advice provided in this article, you will definitely be able to create a fantastic website.